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Instagram Reels 60 seconds

Instagram Expands Reels to 60 Seconds

Instagram announced that their Reels length limit is being extended from 30 seconds to 60 seconds for all users. Instagram has been experimenting with longer Reels for some time now. Last September, Instagram extended Reels from 15 to 30 seconds. And given that TikTok now enables the upload of longer clips (up to 3 minutes), and YouTube Shorts (another TikTok competitor) can also be up to 60 seconds in length. It was only a matter of time before Instagram followed the trend and extended the length of time users had to upload to Reels. Instagram already enables longer video uploads in its other elements. Regular feed videos can be up to 60 seconds, while you can also upload longer videos in 15-second snippets to
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Facebook Launching Newsletter Platform ‘Bulletin’

As a way to keep creators on the network, Facebook announced their new newsletter platform, Bulletin. The new site will be a place for writers and podcasters to publish content and build a subscriber base right on the platform itself. As this new platform is in development, Facebook is testing tools and features with a small number of selected writers but shares an overview of what’s to come.   Facebook explains Bulletin as: “Through Bulletin, we want to support these creators, and unify our existing tools with something that could more directly support great writing and audio content — from podcasts to Live Audio Rooms — all in one place. We respect the work of writers and want to be clear that anyone who partners
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Instagram Desktop Digital Scoop

You Can Soon Publish Instagram Content via Desktop

In development for the last few months, Instagram is testing the capability to publish posts from your desktop with a small group of users. Something marketers have been waiting for!  Some users are now seeing the desktop posting “+” icon in the top bar of instagram.com. When clicked, that then enables users to upload images or videos directly from their computer hard drive. Once you add your media, you then have access to all the same in-app options for editing posts, including image formatting tools and filters. You can then upload them, direct from the site, giving you another way to manage your Instagram content and process, which will make life much easier for those who manage multiple accounts. Instagram has been slow to implement
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Social Media Overhaul

Signs Your Social Media Needs An Overhaul

Your social media marketing and overall digital strategy is an investment of time, money, and effort, so we understand when businesses are disappointed when they don’t get the results they were looking for. It sometimes can be difficult to figure out what’s gone wrong or to even realize that your what part of your strategy, if not all of it, is letting you down. If you’re wondering if something is going wrong with your social media pages, here are some of the six signs that your social media strategy needs an overhaul. Your Return On Investment Isn’t Good It’s always good to see some tangible results for your social media campaigns, but are your marketing efforts achieving the best possible ROI? What KPIs (Key
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LinkedIn Data Breach Digital Scoop

LinkedIn Data Breach Exposes 92% Users | Digital Scoop 030

It has been reported that LinkedIn has been hit again with a security breach over the 4th of July weekend that exposed the data of 700 million users which, if proven true, would mean that 92% of the site’s users would have had their data compromised. Reports say that the data breached include phone numbers, physical addresses, geolocation data, and inferred salaries. LinkedIn denies that the data was breach and says in a statement: “While we’re still investigating this issue, our initial analysis indicates that the dataset includes information scraped from LinkedIn as well as information obtained from other sources. This was not a LinkedIn data breach and our investigation has determined that no private LinkedIn member data was exposed. Scraping data from LinkedIn is
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Grow YouTube creative Strategy agency Springfield ma

How To Build Your YouTube Audience

There’s no denying that video marketing isn’t going anywhere. And while popular social media platforms Facebook, Instagram, TikTok, Snapchat, and even your own website are great places to invest, YouTube remains the giant in the space, with individuals spending a billion hours each day watching videos on this platform. So with all those users on the platform, establishing an audience should be easy… right? Growing a YouTube channel these days seems to get harder and harder. Your business and brand need to cut through the noise, but how do you do that? Here are some tips on how you can grow your YouTube channel. Create and Establish Your Brand Having strong branding, by maintaining consistency between thumbnails, titles, colors, graphics, and fonts, will help
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